Events
Events
IBTM WORLD 2024 FAIR
Un año más, Turismo Asturias, participa en la feria IBTM World (Incentives & Business Travel Market), una de las principales citas turísticas a nivel europeo de turismo MICE.

Once again this year, Turismo Asturias is taking part in the IBTM World fair (Incentives & Business Travel Market), one of the main European tourism events for MICE tourism, with its own 25m2 stand.

The Asturias stand has an attractive design, decorated with a graphic of the Asturias destination linked to the MICE product, "Asturias Meeting Land", which reflects the proximity of nature throughout the Principality. It also has a screen where the videos of the destination Asturias and Asturias Meeting Land are projected, and a space with work tables to attend appointments comfortably.

IBTM activities: business appointments by prior appointment, networking events, technology exhibition with the latest trends for the MICE industry, seminars in English and Spanish in which annual reports on trends and performance of the sector are presented.

The Convention Bureaux of Asturias come to promote Asturias as a destination for meetings and incentives to international clients, as well as to resume contact with Spanish event agencies and end clients based in Barcelona or travelling to the fair.

City councils present at the Asturias stand:

  • Avilés Convention Bureau
  • Gijón Convention Bureau
  • Oviedo Convention Bureau

Fair 2023 data
Exhibitors: 2,500 exhibitors
Visitors/ Professionals: 12.000 visitors

ibtmworld.com